Penetrace.com

Social Media Tracker

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Penetrace Social Media Monitor allows you to monitor buzz about your brand and your products. Our users have told us how word of mouth in social media should be monitored, and how it should be viewed with other performance indicators. Let us show you how word of mouth can be monitored in a holistic view. The key value is relevance. Buzz is just not sufficient to give you actionable reports. You need to filter buzz on topics that is relevant to your brands unique selling proposition and topics related to your campaign messages. We cover forums, blogs, Twitter, Facebook and even online news services.

Users have told us that Penetrace Social Media Monitor has the following benefits:

  • The monitor covers all sources worth tracking - blogs, forums, Twitter, Facebook and news.

  • You can align buzz trend with campaign-, sales- and brand performance reports.

  • The buzz reports is based on our current campaign topics.

  • Customer Service and PR colleagues can use the same monitor.

  • Each article can easily be viewed. You can even tag them with a comment.

  • Penetrace stores historic data, so I can show case studies in the future.