Remove risk and complexity in big data.

Remove risk and complexity in big data.

Clarity eats complexity for breakfast

Clarity eats complexity for breakfast


The Penetrace all-in-one marketing intelligence platform enables you to see clearly how marketing can drive short- and long-term sales.

The Penetrace all-in-one marketing intelligence platform enables you to see clearly how marketing can drive short- and long-term sales.


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Inject Clarity Into Your Decision-Making

We live in an age of complexity. Even simple decisions become clouded by too much unfiltered information and data. But as complexity easily kills, it’s easy to kill complexity. Penetrace offers four straightforward benefits:


Reduced Revenue Costs

Improving short-term campaign performance and long-term brand impact on sales will lead to reduced marketing costs. Penetrace helps you focus on activities that really work.

Reduced Software Cost

The Penetrace Platform is developed by marketers for marketers. It’s a self-served solution that you can align to your needs without having to use consultants.

Reduced Reporting Costs

Let Penetrace automate the reporting to your specifications and save your staff up to 70% of their time.

Aligned Goals and Teams

A team unified around clear goals perform better. Much better. With one single source of insights on the Penetrace platform, both your team and outside partners will perform on a higher level.

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Europe´s third largest low-cost carrier, Norwegian is expanding continuously to new markets and destinations. It is therefore crucial to have total control of marketing performance across countries around the world. With Penetrace we found a great way to learn and optimize our marketing investments.


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Clear All Fog With This Foghorn

Clarity obtained from Penetrace cuts through the clutter. The platform facilitates a clear understanding and overview of all the aspects in your marketing mix.


DATA CONTROL PLATFORM

We connect to all your data sources and take control of them all. We add calculations, segmentation and analytical tools. You are now ready to clear the fog.

SHORT-TERM CAMPAIGN PERFORMANCE

Clarify and optimize how campaigns are uplifting traffic and sales. This foghorn is called Campaign Monitor.


LONG-TERM BRAND PERFORMANCE

Clarify how branding campaigns strengthen your brand and ultimately uplift long-term sales. That way you can clarify why this investment is well spent money. This foghorn is called Trend Monitor.

BUSINESS CLARITY MODELS

If you want to go from good to great in marketing, you have to understand what drives short and long-term sales. We offer that clarity with our platform and a team of specialists in predictive modelling.

Clear All Fog with This Foghorn
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